The latest instalment of Big Brother has kicked off with a bang since its launch on October 6, with the nation glued to their screens each night for updates from inside the UK's most iconic house.
On opening night, viewers were greeted by 16 fresh-faced hopefuls, ready to tackle six weeks packed with challenges, drama, and life amongst strangers.
Among those entering the house was 25 year old Segun Shodipo from Watford, who won over his co-contestants with suave ease and gentlemanly manners.
Here's the lowdown on Segun as he navigates life under the watchful eye of .
What's Segun's day job?Segun earns his crust as a Production Executive at Cancer Research UK, dedicating his efforts to the charity for several years, reports .
His commitment to his work is so fervent that he's vowed to throw a portion of any winnings towards Cancer Research UK.
Before making his way into the infamous abode, he mentioned: "I'd help out my mum as she's trying to renovate the house."
"And because I work for Cancer Research UK and I believe in what they're doing, I would donate some money to Cancer Research - that would be important for me to do."
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What's the scoop on Segun's love life?While it remains a mystery if Segun is playing the field or firmly attached, he revealed a personal tidbit to his housemates recently, admitting he has never been sexually active.
He also shared that his commitment to remain celibate until marriage, a decision rooted in his Christian beliefs, has been challenging while dating. Speaking to Emma, he confessed: "It's been hard, they were upset. I remember speaking to a girl and she felt like I didn't love her."
"Like I rejected her because I didn't want to have sex. I was actually struggling to stay pure, in that moment I wanted to."
Why did Segun apply for Big Brother?Segun decided to join Big Brother out of curiosity about the experience of cohabiting with strangers and a desire for self-discovery.
He said: "I think it'll be an interesting social experiment to blend with people from all different walks of life."
"The detach from life. And to learn about myself is one of the things I'm looking forward to the most."
"It's an environment that I've never been in before. And to be locked away from life will be interesting to see how I am and learn about myself while I'm in the house."
Big Brother continues tonight at 9pm on ITV2 and ITVX followed by Big Brother: Late & Live at 10pm.
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