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'First airline in Asia:' Air India integrates Apple AirTag with its baggage tracking system

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NEW DELHI: Air India Thursday said it has integrated Apple AirTag with its baggage-tracking system and mobile app, allowing customers using Apple iPhone, iPad, or Mac devices to track the location of their baggage. Air India says is the first airline in Asia to offer this integrated tracking service to guests. The airline transports over 10 crore baggage items annually, "with more than 99.6% of items arriving together with the accompanying customer. For the small proportion that does not, due to issues with airport baggage systems, flight misconnection or other factors, this new AirTag integration will help locate items and expedite recovery," the airline said in a statement.

“At Air India we continue to innovate and introduce cutting-edge digital capabilities as part of our customer-centric approach. As we transform into a world-class global airline, we are excited to offer our guests an innovative option to help locate their baggage in case it does not arrive at the destination on schedule. We are confident that our guests will find the baggage location capability offered using Apple’s AirTag and Share Item Location feature along with Air India’s real-time baggage-tracking system on its website and mobile app quite helpful,” said Dr Satya Ramaswamy, Chief Digital & Technology Officer, Air India.

How to use the AirTag feature:
If the baggage, with the AirTag in it, does not arrive at the destination, the guest can report it at Air India’s Baggage Counter at the airport. Air India airport staff will assist in filing a Property Irregularity Report (PIR) for the baggage.

The guest will then need to generate the ‘Share Item Location’ in the ‘Find My’ app on their Apple device and share the location link with Air India and associate it with the above-mentioned PIR via the Air India mobile app or website:
Mobile App: The guest can visit the ‘Customer Support Portal’ on the app and choose ‘Baggage’ and then select ‘Lost and Found Check-in Baggage’ and provide the AirTag link there.

Website: The guest can visit ‘Lost and Found Check-in Baggage’ in the Customer Support Portal page to provide the ‘Share Item Location’ link for their Apple AirTag, along with PIR number. Following this, guests will receive an acknowledgment email from Air India with a link to check baggage status.

The shared AirTag link is then used by Air India’s authorised airport teams to locate the baggage if its within airport premises and reunite the baggage with the guest at the earliest.

For ensuring privacy and security, location sharing will automatically end as soon as a guest is reunited with their bag, or automatically expire after seven days. It can also be stopped by the guest at any time.

*To experience the new Share Item Location feature the guest should be using Apple devices running on iOS 18.2, iPadOS 18.2, or macOS 15.2 or later.
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